Contents
- Situation Analysis/Target Market Identification Report for Ford Falcon Ute
- 1.0 Situation Analysis/Current Marketing Mix 4
- 1.1 Current Product 4
- 1.2 Current Price 5
- 1.3 Current Place 6
- 1.4 Current Promotion 7
- 2.0 Segmentation Theory 8
- 2.1 Define and explain segmentation 8
- 2.2 Three benefits to Ford Falcon Ute 9
- 3.0 Target Market Characteristics/Images/Rationale Table 10
- 4.0 Reference List 18
- Appendix
Description
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