Contents
History of Steinway 3- Mission and Vision Statement of Steinway 4
- Organizational Direction 5
- Balance Score Card 6
- SWOT Analysis of Steinway 7
- Strengths of Steinway 7
- Weaknesses 7
- Opportunities 8
- Threats 8
- Financial Performance of Steinway Company 8
- Applying Porter 5 forces to Steinway Company 9
- Enduring Aspects of Segment Rivalry 9
- New Generations Threat 11
- Competitive Advantages 11
- Sustainable Competitive Advantage: Operations/Manufacturing 11
- Patents and Processes 12
- Competitors and Competitive standards 12
- PESTEL Analysis of Steinway Company 14
- Political factors 14
- Economical factors 15
- Social factors 15
- Technological factors 15
- Environmental factors 15
- Legal factors 15
- Competitive Strategies 16
- Conclusion 16
- Recommendations 16
- References 18
- Appendix 19
Description
This report provides a complete strategic analysis of Steinway Musical Instruments
