Contents

• Disruptive Business Model – 3
• Gap’s approach to apparel manufacturing and retail business- 4
• Zara’s Approach towards Apparel Manufacturing and Retail Marketing – 5
• Difference between the approaches of Zara and Gap and how efficient Zara is – 6
• Zara’s Approach is Disruptive for other Industries – 6
• What Business is Zara in? 6
• Works Cited 8
• Appendix – 9

Description

This paper answers the following questions on the case study -
1) A discussion describing the disruptive business models. You should give examples of the companies that have introduced disruptive business models.
2) A description of Gap's approach to the apparel manufacturing and retail business.
3) A description of the Zara's approach to the apparel manufacturing and retail business.
4) Compare these 2 approaches and describe how Zara effectively manages the core risks inherent in this industry much better than Gap.
5) Discuss why Zara's approach is disruptive to the other industry competitors like Gap.
6) Answer the question - 'What business is Zara in?' This is a simple two-word answer.
7) Draw a picture of Zara's business model.