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Assignments on Marketing

Below are Essay & Assignments tackled by us on Marketing

Showing 131 to 140 of 581 results

Business Strategy Report on Accor

Executive Summary 3
Section 1 – Introduction 4
Section 2 – Analysis of Internal Environment 5
Organization 5
Introduction 5
History 5
Famous Hotels of Accor 5
Financial Position 6
Marketing 6
Accor in Asia Pacific 7
Environmental Sustainability initiatives 7
Distinctive Competencies of Accor 8
Nurturing Competency 8
Empowerment Competency 8
Data Management Competency 8
New Service D.....

Business strategy report on Billabong

• Executive summary
• Introduction
• Company history
• Internal analysis
• External analysis – PEST analysis, Porter 5 forces, TOWS analysis, Competitive profile matrix analysis, External factor evaluation matrix
• Existing strategy
• Present & Future Advantage
• Proposed Alternative strategy
• Recommendations
• Conclusions

Business Strategy report on Garuda Airlines

Executive summary 2
Section 1 - Introduction 5
1.1. About Garuda airlines 5
Section 2- Analysis of the internal environment 6
2.1. Resources 6
2.2. Capabilities 7
2.2.1. Process 7
2.2.2. Position 8
2.2.3. Paths 8
2.3. Distinctive competencies 8
2.4. Competitive advantage 8
Section 3 - Analysis of external environment 10
3.1. PESTLE analysis 11
3.2. Porter five-force model 13
Section .....

Case analysis of Nestle

This report is based on the following case study -

Background
Consumers have higher expectations than ever before. They want products to match these expectations. They also want accurate, up-to-date and useful information about what they buy. In short, consumers want the facts. This growth of consumer power is known as consumerism. In the area of fast moving consumer goods (FMCG), marketing h.....

Case study on How two different Wine businesses have undertaken their Marketing Planning

Introduction 2
Importance of Marketing Planning 3
Wine Businesses and Marketing Strategies 5
Wine Tourism Companies 5
Wine Bars and Retailers 7
Comparison 9
Conclusion 9
References 11

Case study report on DBD, a UK based company offering IT solutions

Executive Summary 2
Introduction 3
Case studies: Success and Failure 5
Options for DBD 9
Impact on DBD’s operations 11
Evaluation 12
Conclusion 13
References 14
Bibliography 16

Company profile of MeadwestVaco Corporation in Packaging industry

• Overview
• Company history
• Industry overview
• Products & services
• Location
• SWOT analysis
• Current analysis
• References

Comparison and contrast of Marketing environment of luxury hotels in Canada & Japan

• Introduction
• The Micro – Environment
• The Macro – Environment
• MARKET SCENARIO OF LUXURY HOTEL INDUSTRY IN JAPAN
• MARKET SCENARIO OF LUXURY HOTEL INDUSTRY IN CANADA
• COMPARISON ANS CONTRAST OF MARKETING ENVIRONMENTS OF LUXURY LUXURY HOTELS IN JAPAN AND CANADA
• CULTURAL FACTORS
• GOVERNMENT RULES AND REGULATIONS
• ECONOMIC ENVIRONMENT
• INTERMEDIARIES
• ENVIRONMENTAL FACTORS
• .....

Comparison of the websites of Amazon and W H Smith on the criteria of Core Identity, Extended Identity, Value Proposition and Relationship

Introduction 2
Amazon UK 3
W H Smith Plc 4
Brand Identity 5
Core Identity 7
Extended Identity 8
Value Proposition 9
Relationship 10
Summary and Recommendations 11
Conclusion 12
References 13

Competitive Analysis of Indian Aviation Industry

• Introduction
• PEST Analysis
• Complex Strategic Problems
• Aviation Industry’s Life cycle
• Opportunities for Indian Aviation Sector
• Conclusion
• Strategic Decision Making
• References

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