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Assignments on Marketing

Below are Essay & Assignments tackled by us on Marketing

Showing 71 to 80 of 581 results

Analysis of the Marketing Strategy for Service Online

PART 2 - ANALYSIS AND MARKETING STRATEGY 3
SWOT Analysis 3
Strengths and Weakness 3
Opportunities and Threats 3
Implications 4
Business Objectives 4
Mission Statement 4
Generic Business Strategy 4
Financial Objectives 4
Marketing Objectives 5
Marketing Strategy 5
Description of Target Market 5
Market Positioning 6
1. Product / Service Strategy 7
2. Price Strategy 8
3. Distributio.....

Analysis of the Marketing Strategy of Unilever and recommendations for future actions

This marketing report answers the following questions on Unilever –
1. Investigate the concept and process of marketing in Unilever.

2. How does Unilever pursue the Segmentation, Targeting and Positioning activities to serve customers’ needs?

3. Identify and analyse the individual elements of the extended marketing mix, applied in your chosen organisation.

4. Apply the extended marketin.....

Analysis of the Project of establishing Retail outlets in India in the name of the project ‘Bharat’

Chapter 1: Introduction

1.1 Research Approach
1.2 Project Analyzed

Chapter 2: Project Scope Management
2.1 Project Lifecycle
.3 Scope Management Process
2.3 Project Scope Management
2.4 Project Management Fundamentals
2.5 Project Justification
2.6 Threats
2.7 Unique Competitive Advantage

Chapter 3: Analysis of the Financial Performance of Project

3.1 NPV Analysis
3.2 Fac.....

Analysis of the Strategic options for Google and Recommendations for the future actions

Introduction 2
PESTEL Analysis 3
Political Factors 3
Economical Factors 4
Social Factors 5
Technological Factors 6
Environmental Factors 7
Legal Factors 7
Google’s Core competency and the Competitive Advantage 8
Buzz --- A Strategic Change 11
Conclusion 13
References 16

Analytical essay on the Role of Wine Labels

Introduction 2
Wine Labeling 3
Wine Labels and what the customers expect of them 4
Impact on guests and staff of the hotel of inconsistent labeling 4
The Role of the Hotel Manager in addressing this issue 6
Conclusion 7
References 8

Article critique of 'Cultural values and Effective executional techniques in advertising'

• Introduction
• Cultural influence on advertising effectiveness: An overview
• Assessment of research methodology
• Relevance of findings
• References

Arts Marketing Theory & Practice assignment

This report is based on the following requirement -

Arts marketing makes use of a range of marketing tools and approaches. Some of these marketing techniques are unique to the arts sector, others are modified or adapted for use in the arts, while some are taken directly from the commercial sectors.
This assignment asks you to consider how marketing is applied in the arts by comparing arts mar.....

Assessing Potential Markets for Bright Trucks Ltd

Introduction 3
Choice of market 3
Market environment and industry analysis 4
PEST analysis 4
Egypt 4
Morocco 5
South Africa 6
Industry analysis 7
Egypt 7
South Africa 8
Morocco 8
International business and consumer behaviour 9
Egypt 9
South Africa 10
Morocco 10
Risk factors for international marketing 10
Egypt 10
South Africa 11
Morocco 11
SWOT analysis 12
Egypt 12
South Afric.....

Assessing Potential Markets in Emerging Economies

Introduction 4
About the company 4
Importance of emerging markets 5
Prospect of doing business in Brazil 5
Investment environment 5
Effects of governments 6
Interventionist policies 6
The market potential 7
The impact of regional Integration initiatives 7
Prospect of Doing Business in India 7
Investment environment 8
Effects of governments 8
Interventionist policies 8
The market poten.....

Assignment analysing the competitive position of Coles Supermarkets

• Introduction
• External Factor Analysis on Coles
• Porter’s Five Forces Model on Coles
• SWOT Analysis of Coles
• Resources and Capabilities
• Value Chain analysis on Coles
• Sources of Cost Efficiency
• Core Competencies of Coles
• Criterion of Inimitability
• Core Values of Coles
• Conclusion
• References

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