Below are Essay & Assignments tackled by us on Marketing
Showing 171 to 180 of 581 results
Customer & competitive analysis on Coles Ltd
• Company introduction
• Organizational resources
• Industry definition
• Customer analysis – Key questions, Market segmentation, Assessment of current strategies, Conclusions & Recommendations
• Competitor analysis – Porter’s five forces, Benchmarking, PEST analysis, Space analysis, SWOT analysis, Assessment of competitor strategies, Comparison
• Marketing mix
• Value chain analysis
• Comp.....
Customer & Competitive analysis on QANTAS airlines
• Executive summary
• Qantas airways limited in Australasia
• Competitor analysis
• Components of Competitor analysis – Qantas perspective
• Competitor capabilities
• Final word on competitor analysis
• SWOT analysis
• Customer analysis
. Final word on customer analysis
• Bibliography
• Appendices
Customer & Competitor analysis on ANZ bank
• Executive summary
• ANZ bank in Australia
• Competitor analysis
• SPACE analysis
• Customer analysis
• Customer segmentation
• SWOT analysis
• Recommendations
• Bibliography
Customer & competitor analysis on Woolworths Ltd
• Woolworths limited company – Overview, Woolworth’s divisions
• Supermarkets industry
• Competitors analysis – Woolworths vs Coles Myer, Coles competitive profile, Woolworth SWOT analysis
• Customer analysis – Who the customer are?, What do they buy?, Why do they buy?, When do they buy?, Where do they buy the products?
• Recommendations
• References
Customer Communication assignment on Loreal Company – ‘You are worth it’
Introduction 3
‘I am Worth It’ Campaign 4
Marketing communication Plan (SOSTAC – L’Oréal) 5
Situation analysis – Where are we now? 6
Objectives – Where do we want to get to? 6
Strategy – How are we going to get there? 7
Tactics – How do we implement the strategy? 7
Actions – Who is going to do what and when? 8
Control – How can we control, measure and develop the process? 8
Critical Evalu.....
Designing a business model and web strategy assignment on InfoInc
• Executive summary
• InfoInc – Purpose & scope
• Current scenario – Competition
• Core business
• Target segment
• Benefits to the user
• Critical success factors
• Approach – Business model
• Hygiene factors at InfoInc
• Website content
• Differentiating – Gaining competitive advantage
• Marketing – Customer acquisition
• Summing up – Internet strategy
• Infrastructure
• Manpower .....
Destination Marketing Organization Report on Queensland, Australia
Executive summary 2
Introduction 4
About Tourism Queensland 4
Types of tourists visiting Tourism Queensland 6
Main Competitors of Tourism Queensland 9
VFR segment analysis 10
Effectiveness of the Tourism Queensland website 11
Tourist Market Critical to Tourism Queensland in future 12
Conclusion 15
Bibliography 16
Development of marketing plan for Disposable Nappies/ Diapers at PROCTER & GAMBLE Australia
Executive summary
Product proposal
Current Marketing Situation
PESTEL Analysis
Porter’s Five Forces analysis
Review of Market size to Compete
SWOT Analysis
Marketing opportunity – connecting with the customer
Developing strong brands
Delivering value
Communicating value
References
Discussion on Coca Cola Amatil with respect to the issue of child labour
This paper is based on the following Assignment description –
Coca Cola and child labor practices sparks off the debate on the illegal practice on this issue of child labor exploitation – Human right alert!
1. Describe and compare the conditions and practices in this organization.
2. Describe and discuss any Union, Government or Pressure group like ILO policy and any interventions that have o.....
Discussion on National Airlines of America with respect to its unacceptable advertising campaigns
Introduction 2
The Organization and the work practice 3
Government Policies, legislation and the Revolution of the 1960s 4
HR Practices 7
Conclusion 12
References 13
