Assignments on Marketing

Below are Essay & Assignments tackled by us on Marketing

Showing 251 to 260 of 581 results

International Business Strategy for McDonalds in India

Introduction ---------------------------------------------------------------------------- 3 Economic Situation----------------------------------------------------------------------- 3
Geographical factors --------------------------------------------------------------------- 4
Rules and regulations------------------------------------------------------------------.....

International marketing analysis for an Australian consumer goods industry for expansion into Denmark

Executive Summary 03
Introduction 04
About Denmark 04
PESTLE Analysis
Political analysis 06
Economical analysis 07
Social Analysis 09
Cultural Analysis 10
Technological Analysis 11
Legal Analysis 12

Marketing mix 13

Marketing segmentation, targeting and positioning 18

Analysis of mode of entry i.....

International Marketing plan for Beltic Sportswear Company

Introduction 3
Background 3
Environmental Analysis 4
Target Market and Competitive Analysis 5
Identification and Justification of Target Segment 5
Analysis of Target Market Segment Conditions 7
Analyse key competitors 9
Target Market Entry Strategy 9
Recommendations 12
Marketing Mix 12
Product 12
Pricing 13
Promotion 13
Place/Distribution 14
Conclusion 15
References 16

International Marketing plan for Donut King

Introduction 3
Background 3
About the company 3
Overview of Oman 4
Viability of Donut King’s new product in the Omani market 6
Environmental analysis 7
Analyzing external environment 7
Economic factor 7
Political factors 8
Social factors 8
Technological factors 9
Financial factors 9
Cultural factors 9
Opportunities and challenges faced by Donut King in Oman 10
Opportunities 10
Chall.....

International marketing plan for Dry Treat entry into Danish market

• Introduction
• Corporate objectives & strategy
• Organizational resources
• SWOT analysis
• Porter’s Diamond
• Planning assumptions
• Marketing objectives
• Recommended marketing strategy – Market entry strategy, Generic marketing strategy, Target market & positioning, Preferred strategy
• Marketing mix strategies & tactics
• Planning implications for the organization
• Consolidated ac.....

International Marketing Plan for Dubai Refreshment Company

Introduction 3
About The Company 3
Company’s Rationale behind Internationalization 4
Mode of Entry 5
Marketing Mix Strategies of the Company 6
Product 6
Place 7
Price 7
Promotion 7
Brand Positioning and Advertising Strategy of the Company 8
Competitor Analysis of the Company 9
Impact of Social and Cultural Factor on the Target Market in the Host Country 9
Changing Choices 10
Demograph.....

International Marketing plan for exporting Propolis from New Zealand to South Korea

Abstract 2
Introduction 3
An anatomy of agrarian exports of New Zealand 4
Propolis – an overview of the product 5
Impact of culture on consumption 6
Cultural Dimensions 8
Hofstede’s Cultural Dimensions Matrix of South Korea and its impact on marketing of propolis 11
Uncertainty Avoidance Index 11
Individualism 11
Power Distance Index 12
Internet as a tool to penetrate Korean market 13
P.....

International marketing plan for KFC to enter Omani market

Introduction 2
Mode of Entry 2
Purpose for Internalisation 3
Marketing Mix Strategies 4
Brand Positioning and Advertising Strategy 6
Competitor Analysis 7
Social and Cultural Factors influencing the Target Market 8
Factors influencing the decision in developing Distribution Channels 9
Conclusion and Findings 9
References 11

International Marketing Report on Ya Kun Kaya Toast Singapore

Introduction 3
About Ya Kun Kaya Toast, Singapore 3
STEEP Analysis 3
SWOT Analysis 5
Market Analysis 6
Marketing Strategy 6
Objectives 6
Target Markets 7
Market Positioning 7
Marketing Mix 7
Implementation and Control 8
Conclusion 8
References 10

International Marketing Strategy for a UK based Kitchen Appliances company for Indian Market

Introduction 3
Analysing the Market in India 3
Political Scenario 3
Economic Factor 4
Social Aspect 4
Technological Scenario 4
Cultural Factor 5
Infrastructure, Corruption and Economic Disparities 5
Presence of Competitors 5
Segmentation of Indian Market 6
Marketing Mix 7
Differences in the Marketing in UK and India 8
Market Plan 8
Works Cited 11

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